1. News
  2. /
  3. Business

Armature Works names Eric Blankenship chief marketing officer

Blankenship comes to the project five years as vice president of marketing for the Tampa Bay Lightning.
Former Tampa Bay Lightning vice president of marketing Eric Blankenship has been named chief marketing officer for The Heights District, the Armature Works and the Tampa-based restaurant group BE-1 Concepts. [Photo courtesy of The Heights]
Published Sep. 10

TAMPA — Former Tampa Bay Lightning vice president of marketing Eric Blankenship has been named chief marketing officer for The Heights District, the Armature Works and the Tampa-based restaurant group BE-1 Concepts.

During more than five years with the Lightning, Blankenship, 45, was responsible for the team’s brand development, advertising, promotions, digital marketing, digital media, social media, live events, creative services and retail marketing. He’ll have a similar portfolio in his new job.

“Eric led efforts to develop one of the most-admired brands in the Tampa Bay Area and we look forward to his leadership as we look to elevate some already-strong local brands into something even bigger,” Chas Bruck, a co-owner of all three companies, said in announcing the hire Tuesday.

RELATED: The long-awaited transformation of the Armature Works

A Tampa native and a graduate of the University of South Florida, Blankenship was the chief marketing officer for Ruth Eckerd Hall prior to joining the Lightning.

“Eric will be responsible for creating and communicating the over-arching narrative that has been quickly developing on its own, while also focusing on revenue generation for all brands," BE-1 Concepts president Frank Scalfaro said.

BE-1 Concepts has six bars and restaurants at the Armature Works: BAR at Armature Works, Butcher N Barbeque, Steelbach, M.Bird, Cress and Stones Throw. It also runs Ciro’s Speakeasy & Supper Club on Bayshore Boulevard in Tampa; Sea Critters Café at Pass-a-Grille in St. Petersburg; four Boca Kitchen, Bar & Markets in Tampa, Brandon, Sarasota and Winter Park; and Atlantic Beer & Oyster and Park Social in Winter Park.

“We have been growing at a rapid pace and have no desire to slow down,” Scalfaro said. "Now is the right time to bring someone of Eric’s pedigree to our family.”


  1. The main exhibit center at the Museum of Science & Industry in Tampa once stirred the imagination with dinosaurs and stars. Now, it's empty, but on the verge of rebirth as a movie studio.
    The County Commission has set aside $2 million for the project as the Film Commission studies the demand for it.
  2. Snack-focused delivery app GoPuff launched in Tampa in February. It serves the area surrounding the University of South Florida. GoPuff
    Flamin’ Hot Cheetos or Funyuns? GoPuff says it has the data for which snack Floridians love the most.
  3. "House Hunters," shot at a home in the Bayshore Beautiful area.  (Times | 2007) Tampa Tribune
    Whang, 57, was also a comedian and actress.
  4. The city is accepting applications for its Commercial Revitalization Program. The city has allocated $175,000 for the program this year.
  5. The Walmart supercenter at 990 Missouri Ave. faced fines in December for these storage containers in the parking lot. City officials are debating whether to make a short-term arrangement with the city two’s Largo stores this year so they can store their holiday inventory. City of Largo
    In the end, city commissioners say yes, with some reservations.
  6. More construction is on the way to St. Pete-Clearwater International Airport, thanks to $19.75 million in Federal Aviation Administration grants to rehabilitate the airport’s runway. (Times file photo)
    The work is expected to be complete by spring 2021.
  7. Job applicants seek information about temporary positions available with the 2020 Census, during a job fair in Miami on Wednesday designed for people fifty years or older. LYNNE SLADKY  |  AP
    The state added 22,500 jobs in August.
  8. Homeowner Cheryl Murdoch, 59, explains the workings of the Philips Smart Mirror in her bathroom. Murdoch and her husband live in the Epperson neighborhood in Wesley Chapel, home of the Crystal Lagoon, where some residents are piloting new health technologies inside their homes. SCOTT KEELER  |   Times
    In Pasco’s Crystal Lagoon community, AdventHealth and Metro Development Group are testing in-home technology aimed at keeping people away from the hospital.
  9. A company called Flock Safety is selling automatic license plate readers to neighborhood associations to cut down on crime, and Tampa neighborhood Paddock Oaks is one of their customers. Pictured is a Flock camera on Paddock Oaks Dr. | [Luis Santana | Times] LUIS SANTANA  |  Times
    Atlanta-based Flock Safety has provided 14 area communities with high-speed, high-definition cameras for surveillance.
  10. An American Airlines Boeing 737 Max 8 aircraft approaches Miami International Airport for landing in March. Bloomberg
    The 60-year-old veteran airline employee told investigators he was upset that union contract negotiations had stalled.