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Beach goers enjoy Pier 60 and the surf along Clearwater Beach Tuesday, March 16, 2021. Visit Florida staff members have crafted a tourism-marketing plan intended to combat increased competition from states that in the past few years imposed tougher COVID-19 restrictions.
Visit Florida wants to draw more visitors to the state
The marketing efforts will continue to highlight beaches and theme parks, but also regional and outdoor activities.

Latest

  1. How pay back student loans when pandemic payment freeze ends
    Yesterday• Nation & World
    Harvard University students celebrate their graduate degrees in public health during Harvard commencement ceremonies, Thursday, May 25, 2023, in Cambridge, Mass. A pause on student loan payments that's been in place since the start of the COVID pandemic will end late this summer.
  2. Judge removes himself from Disney case but not at DeSantis’ behest
    June 2• Politics
    People visit the Magic Kingdom Park at Walt Disney World Resort in Lake Buena Vista, Fla., April 18, 2022. A federal judge overseeing the First Amendment lawsuit that Walt Disney Parks filed against Gov. Ron DeSantis and others is disqualifying himself, but not because of bias claims made by the Florida governor.
  3. Downtown St. Petersburg soon to get summer camp themed bar
    June 2• Bars & Breweries
    Summer Camp St. Pete announced Friday, June 2, 2023 that it will open in the Grand Central District this year.
  5. Concern for baby eagles prompts cancellation of fireworks at Threshers stadium
    June 2• Environment
    A pair of American bald eagle chicks sit in their nest atop a cellular communications tower Tuesday at U.S. 19 North near Drew Street in Clearwater.
  6. St. Pete Yacht Club to be torn down, rebuilt in 5 years. Here’s why.
    June 2• News
    The St. Petersburg Yacht Club is seen in this Google Earth image.
  7. Dear Penny: How do I avoid wasting my surprise $4 million inheritance?
    June 2• Business
    Getty Images
  8. Visit Florida wants to draw more visitors to the state
    June 1• Business
    Beach goers enjoy Pier 60 and the surf along Clearwater Beach Tuesday, March 16, 2021. Visit Florida staff members have crafted a tourism-marketing plan intended to combat increased competition from states that in the past few years imposed tougher COVID-19 restrictions.
  9. 24 Tampa Bay summer concerts for every type of music fan
    June 1• Music News
    From left, Glenn Danzig, Lionel Richie, Post Malone, Beyoncé, Madonna, Kenny Loggins and Eric Church all have upcoming concerts in the Tampa Bay area.
  10. Trump is still king of conservative merch. But DeSantis is coming.
    June 1• Politics
    Pro-Ron DeSantis merchandise is sold outside First Baptist North Spartanburg church in Spartanburg, S.C., during an appearance there by Florida's governor on April 19. The appearance was part of DeSantis' first public trip to the early voting state before he kicked off his 2024 Republican presidential bid.
  11. Citizens Insurance eyes rate hikes
    May 31• Business
    The Florida Office of Insurance Regulation will hold a hearing June 8 on a proposal by the state-backed Citizens Property Insurance Corp. that would lead to double-digit rate increases for homeowners.
  12. A St. Petersburg couple converted an eyesore into an urban farm
    May 31• Business
    Brick Street Farms runs a growing operation in St. Petersburg.
  13. How do I appeal with Medicare for refusing a medical claim?
    May 31• Business
    Always keep photocopies and records of all communication with Medicare, whether written or oral, concerning your denial.
  14. Miami, Tampa top home price increases in US, report finds
    May 30• Real Estate
    The Miami and Tampa metro areas continue to lead the nation in housing price hikes, according to a report released Tuesday. Miami had a 7.7% year-over-year price increase, followed by Tampa with a 4.8% increase, the S&P CoreLogic Case-Shiller Indices analysis found.
  15. Here’s what to know about Florida’s 2023 hurricane sales tax holiday
    May 28• Hurricane
    Miami-Dade residents Jackie and James Silva load their car after shopping at Costco in Miami to prepare for potential landfall by Hurricane Ian on Sept. 25. The Silvas were shopping to help friends and family who might be in need of extra supplies.
  16. Fact-checking attacks against Ron DeSantis by other GOP presidential hopefuls
    May 28• Politics
    Numerous Republican rivals for the GOP presidential nomination have criticized Florida Gov. Ron DeSantis' record as a U.S. representative and governor, and his feud with The Walt Disney Co.
  17. St. Petersburg speakeasy lounge to open in former Chief’s Creole Café
    May 26• Business
    Chief's Creole Cafe on 901 22nd Street South in St. Petersburg on June 9, 2020 in the 22nd Street business corridor known as the Deuces. The former restaurant will transform into a speakeasy and lounge called The Catalyst.
  18. Disney says DeSantis’ request to disqualify judge doesn’t meet standards
    May 26• Politics
    A traveler walks past a jumbo screen projecting images of Walt Disney World in the east hall atrium at Orlando International Airport on Thursday. A feud between Gov. Ron DeSantis and The Walt Disney Co. started last year after the company publicly opposed legislation concerning lessons on sexual orientation and gender identity in early grades that critics called Don’t Say Gay.
  19. Mayor Welch denies trying to script questions at journalism conference
    May 26• St. Petersburg
    St. Petersburg Mayor Ken Welch withdrew as a speaker at a recent conference of business journalists at the last moment after a moderator declined to agree to scripted questions. The mayor's office describes the dispute differently.
  20. Dear Penny: Should I buy a new home to get rid of my controlling mother?
    May 26• Business
    Getty Images
  21. Tampa Council plans formal farewell for ‘toilet-to-tap’
    May 26• Tampa
    Chlorinated water flows over a weir at the Howard F. Curren Advanced Wastewater Treatment Plant. Tampa City Council members indicated Thursday they will end a contract for the proposal known as PURE. The proposal called for using reclaimed water, essentially, highly treated wastewater, to augment the city's existing water supply.
  22. A Tampa mystery: Who’s making code complaints in this man’s name?
    May 26• Real Estate
    Real estate agent Jason Papi and his wife, Nicole, at their rental home in Tampa. According to city records, Jason has filed at least 50 code enforcement complaints against 48 properties in Tampa since October. It's angered the property owners, and some have threatened him. But Papi says he's not the one making the complaints.
  23. Free beer is back at Busch Gardens this summer
    May 25• Life & Culture
    Busch Gardens is bringing back free beer. You can get a complimentary 7-ounce beer and Pass Members get two per visit. The offer ends July 20.
  24. Westfield sells Brandon mall for $220M as it exits US
    May 25• Business
    Aerial view of the Westfield Brandon mall in 2020 in Brandon. Westfield sold the Hillsborough County mall for $220 million, the European-based shopping mall developer announced Thursday.
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