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Aldi unrolls grocery delivery through Instacart across Florida

More than 200 customers lined up to be among the first to shop at a new Aldi on Sun City Center Boulevard in Hillsborough County. [Times file photo by Eric Vician]
More than 200 customers lined up to be among the first to shop at a new Aldi on Sun City Center Boulevard in Hillsborough County. [Times file photo by Eric Vician]
Published Oct. 19, 2018

Savvy Tampa Bay shoppers may have already noticed Aldi pop up in their Instacart app earlier this month, but the discount store officially announced its delivery expansion across Florida this week.

Instacart is a delivery service that allows shoppers to pick out their grocery items from its website or smartphone app with the price of a membership or delivery fee. Aldi promotes itself as a streamlined retailer that keeps costs low while offering fresh groceries, organic produce and a large private label.

Items through the app may be priced slightly higher than in store.

The Instacart partnership comes as the grocer expands its footprint across the United States. It plans to have 2,500 locations by the end of 2022.

Already, Aldi has roughly 1,800 stores in 35 states. Its $5 billion expansion plan would make it the third-largest food retailer behind Walmart and Kroger.

Check out how Instacart's value compares to other delivery options here.

First-time Tampa Bay Instacart customers can receive $10 off their first three ALDI orders of $35 or more with the code "ALDIDELIVERY474."

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