TAMPA — The mall emanated a midweek Dawn of the Dead glow. Dillard’s Clearance Center faced a phalanx of sleepy gold jewelry stores and an attraction of vacant trampolines.
At 11:56 a.m. on Wednesday, in this dim corner of University Mall, an employee slid open glass doors and a gaggle of waiting customers flooded inside. Stale smell. Stained ceiling. Hulking signs.
STORE CLOSING SALE. NOTHING HELD BACK.
It had been one day since news of the closing broke, news that wasn’t wholly surprising. So much in the not-very-walkable area is changing as the University of South Florida climbs the academic ladder and an on-campus football stadium appears less theoretical.
Plus, malls, right? They’re no longer the cool Friday night spot, the arbiter of middle-class taste, the see-and-be-seen town center they used to be. They are low-rise jean memories, crumbs of a late-capitalist feast.
So goes the Dillard’s Clearance Center. It will close on April 28. Developers are turning the former University Mall into something sidewalky and sippy and mixed use-y (as if buying a decorative platter and a pair of clogs at the same time wasn’t mixed use). The husk of the mall already contains a digital video company embellished with faux grass and murals. Apartments are coming, a Sprouts Farmers Market, a hotel.
What’s one less department store?
Oh, but those who know, know. We didn’t grow up ordering and hoping. Money was not disposable, and we tried things on. Shopping was a pastime that took time. Our parents had a single store credit card reserved for Easter dresses, wedding shoes, birthday wristwatches. We put it on the Dillard’s charge.
When University Mall’s Dillard’s turned into a clearance center in 2008, it meant more savings lopped off of those holy pink sale tags. It meant twice-yearly hauls designed to last. It meant time theft from business and school concerns, a sneaky midday treasure hunt.
The store Wednesday was a sensible jumble, in that way you know where things are in a messy room. Sheets, dog treat jars, throw blankets, sweaters, blazers, sleep shirts, bras, bathing suits, towels, everything an extra 60 percent off.
Shoppers began the ritual. Flip, flip, flip. Stop, extract. Check price. Examine color, sleeves, snags, zipper integrity, length. Visualize. Hold to waist. Shake head, replace.
Spend your days with Hayes
Subscribe to our free Stephinitely newsletter
You’re all signed up!
Want more of our free, weekly newsletters in your inbox? Let’s get started.
Explore all your optionsOh, all these sizes are mixed together.
Customers were Black, white, brown, young, not so young, not young at all, walking, in wheelchairs. They spoke in English and Spanish and Arabic, loaded carts and counted out 20 items for the dressing room limit.
You could just wear capris to her graduation…
They strategized in pairs, splitting up skirts and pants to trade over the dressing room door. Blue polished toes moved beneath the stalls, posing, pausing.
It’s cute! It’s a nice color!
White paper signs hung around the store. THANKS FOR THE MEMORIES. DON’T SAY GOODBYE. COME SAY HELLO. There are other Dillard’s Clearance Centers in Port Richey, Ocoee and Orlando. They’re still standing.
Should I get the black one?
In line at the register, they eyed last-minute necklaces, purses, scarves, Christmas stocking hooks, tubes of hand cream. They shuffled forward, all sales final.
I’ll take the next customer.
Next.
Next.
They left with armloads and left with nothing. They hung go-backs and sighed, leaning against the dressing room counter as the stock of shorts and slacks and jackets shrunk in real, ticking time.
I don’t know. I just thought I might find something I want.
Get Stephanie’s newsletter
For weekly bonus content and a look inside columns by Stephanie Hayes, sign up for the free Stephinitely newsletter.