Lightning lowering concession prices at Amalie Arena

TAMPA — Fans will find a pleasant change when they next arrive at Amalie Arena for a Lightning game. Concession prices are going down.

More than 300 items, which include alcoholic products, will be reduced by an average of about 15 percent. The changes will go into effect when the Lightning return home from their current road trip and host Toronto on Tuesday.

The team cited specific examples of reductions like a large popcorn going down by 26 percent, bottled water (25 percent) and bottled Pepsi (21 percent).

This change in concession prices is part of the team’s pledge to reimagine and improve the dining and drinking experiences throughout the area under the Cur(ate) TPA brand, according to the team’s news release.

“Owner Jeff Vinik routinely challenges our leadership team to ask for guest feedback and, more importantly, that we listen with the intent to make changes,” said Lightning CEO Steve Griggs, also in the release. “We recently completed a thorough review, and we would like our fans to know that we have listened to the survey feedback and one on one conversations with our front-line staff. The fans’ voice does matter, and we are pleased to implement these changes.”

Season-ticket holders will also maintain their standard discounts (25 percent for full-season or 10 percent for half-season) on top of these reductions.