Wednesday, November 14, 2018


Amy Scherzer

Amy Scherzer

Amy joined the Times in January 2002 to help launch the weekly City Times edition serving South Tampa and nearby neighborhoods. Her column, Amy Scherzer's Diary, takes readers along as she makes her rounds on the social circuit. Camera in hand, Amy captures the galagoers, wine tasters, Gasparilla kings, debutantes and bay area philanthropists. Amy earned her bachelor's degree in mass communications and political science at the University of Pittsburgh, and has been a Tampa resident since 1978. She and her husband, Robert, live on Davis Islands, proud parents of two grown children. Any free time is spent people watching, entertaining, boating and reading.

Children’s book author/illustrator Rebekah Phillips, founder of Pawz Publishing, was selected the Junior League of Tampa?s 2018 Young Entrepreneurship Program (YEP) winner, presented by Valley National Bank Women Entrepreneurs, to support female business owners in Tampa Bay. She will sell her products at the Junior League of Tampa’s Holiday Gift Market on Nov. 9, 10 and 11 at the Florida State Fairgrounds. Photo courtesy of Pawz Publishing.

Something for everyone at Junior League’s annual Tampa Holiday Gift Market

The shopping extravaganza at the Florida State Fairgrounds expects to draw 30,000.
Published: 11/06/18
The Taneja family, from left, Jugal, Manju, Supriya, Rhianna and Mihir were honored at the Starlight Gala for their multi-million dollar gift to Florida Hospitals Foundation West Florida Division. The Oct. 28 gala featured Styx at Amalie Arena.

Amy Scherzer's Diary: Weekly Wrap-Up of the Tampa Social Scene

Published: 10/31/18
Florist Fire Design House, the shop known for its award-winning florals for any occasion, recently relocated from Hyde Park to Davis Island located at 231 E Davis Blvd.  Pictured is Gayle Zerr, the owner and lead designer.

Florist Fire outgrows Hyde Park Village, relocates to Davis Islands

TAMPA -- Florist Fire Design House creates award-winning florals for any special occasion: weddings, corporate parties, charity events “and just because flowers make everyone happy,” said Gayle Zerr, the owner/lead designer who relocated...
Updated one month ago
Dreamkeeper's Ball honorees Sam Bell and Betty Castor, from left, celebrate with Anna and Bay News 9 host Roy De Jesus at the Champions for Children benefit Sept. 29 at the Pavilion @ Steinbrenner Field.

Amy Scherzer's Diary: Weekly Wrap-Up of the Tampa Social Scene

Dance champions, "Champions for Children" and wrestling champions highlight the latest charitable happenings.
Updated one month ago
LUIS SANTANA   |   Times
Girls of Entertainment Revue,  an all-girl song and dance ensemble practice routines in their Tampa studio. Now lead by Director Cristalyn Stokes the group has produced hundreds of professional shows over 30 years. [Saturday August 25, 2018] [Photo Luis Santana | Times]

After nearly 30 years, the show goes on for the 'tiny Arethas' of South Tampa's Entertainment Revue

Cristalyn Stokes raises her voice to be heard over a Golden Oldies routine rehearsed by the ebullient talent of the Entertainment Revue.“You know it, so own it,” Stokes coaches.Gabrielle Valdes, 13, channels the Godfather...
Updated: 2 months ago
Linda DAquila helped raise thousands of dollars for the LifeLink Legacy Fund during a career that has spanned 30 years. She is the subject of a Sunday Conversation.

Sunday Conversation: Linda D'Aquila builds support for life-saving organ donations

TAMPA — To be an effective fundraiser requires a lot of listening. But Linda D’Aquila helped raise thousands of dollars for the LifeLink Legacy Fund with a good bit of talking.“In my family, we place a premium on the skill...
Updated: 2 months ago
Holistic health coach and certified plant-based chef Linda Baldwin opened the Intelligent Gourmet in August as an independent restaurant in the rear of the Palma Ceia Village Health Market at 3225 S. MacDill Ave. The menu features full breakfast, lunch and dinners seven days a week, with keto, paleo and vegan entrees, as well as Grab and Go juices, acai bowls and smoothies. 
Special to the Times | Intelligent Gourmet

Intelligent Gourmet moves to a new location on S MacDill Ave.

Count clowns, kids and superstar John Legend among Chef Linda Baldwin's hundreds of hungry clients during 20-plus years in the catering business. Baldwin ran the winter training commissary for Ringling Bros. Barnum & Bailey Circus at the Florida...
Updated: 2 months ago
Photo from Keir Margoulis 
 Imagination co-chairs Justin and Jennifer Phelps, from left, and Shanna and Bryan Glazer greet a hot air balloon in Curtis Hixon Park at the Glazer Children\u2019s Museum gala themed Onward Upward Outward.

Amy Scherzer’s Diary: Weekly Wrap-Up of the Tampa Social Scene

Imagination, a gala"Onward, Upward, Outward" reflects the ambitious goals and theme of Imagination, the 16th annual gala for the Glazer Children’s Museum. Co-chairs Jennifer and Justin Phelps embedded...
Updated: 2 months ago
Earth Wind & Fire perform at the Starlight Gala on Nov. 12 at the Marriott Waterside.

Society Datebook 2018-19, Tampa style

#DrinkDanceDonateThe Tampa Bay Times/Tampa Tribune annual Society Datebook, Sept. 2018-May 2019SeptemberSept. 7: Imagination: A Gala to benefit Glazer...
Updated: 2 months ago
Tampa Bay Times social writer Amy Scherzer loves to shine the spotlight on Tampa's fundraising parties. Seeing groups like 
Earth Wind & Fire perform is just an added bonus. AMY SCHERZER | Times

Amy Scherzer: Tampa’s ready for another season of purposeful parties

Whose idea of a fun party involves being asked for money?Well, luckily for charity organizers, lots of people enjoy raising a bid paddle or answering a cash call at the festive fundraisers that fill
Updated: 2 months ago